Scandinavian Airways (SAS) simply created a unbelievable advert that jogs my memory of the opening sequence of the film Love Really. SAS asks, “Have you ever ever stopped and noticed the great thing about the arrival corridor? Going locations takes us locations.”
I observe the happenings of the airport arrivals corridor on a regular basis—particularly once I’m ready for somebody—so this advert actually resonated with me, as I feel it would with most vacationers. As Skift says, the advert “definitely pushes all the fitting emotional buttons, with out ever exhibiting something in regards to the airline, a feat in itself. The brand new advert ‘The Arrivals’ captures the second of arrivals at airports, within the case the arrival halls at Kastrup Worldwide Airport in Copenhagen.”
The advert is a part of SAS’s “We Are Vacationers” marketing campaign, which facilities round how journey modifications folks.
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