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Citibank Proactively Sending Out Product Change Emails
Citibank could also be my least favourite financial institution to cope with, if I’m being sincere. I’ve had customer support points with them previously. Many individuals have had points with them not honoring posted offers, myself included. However they not too long ago did one thing that I believe they received 100% proper. They proactively despatched an electronic mail to me spouse providing to product change considered one of her no annual payment playing cards to a greater no annual payment card.
Citi Double Money Provided to Change the ThankYou Most well-liked
They despatched an electronic mail to my spouse providing to vary her dusty ThankYou Most well-liked card to a Double Money card. This makes excellent sense for each events.
Citi seen she had not been utilizing the cardboard and supplied her one thing else which will entice her to make use of a Citibank card going ahead. A win for Citi.
My spouse received the choice to modify her card to a supperior product with out having to name in or analysis it. A win for my spouse.
I believe proactive customer support could be very uncommon as of late and that it’s one thing that may take an organization’s service to the subsequent degree. I want extra firms would do one thing like this. It might probably solely assist their backside line at a really low value to them. And it will increase buyer loyalty and satisfaction.
One factor to recollect is that switching from a ThankYou card to the Citi Double Money might reset my spouse’s ThankYou card 24 month clock. Fortunately my spouse utilized for Citi Premier 50,000 level provide a number of weeks in the past so her clock has already been reset. Meaning this was excellent timing!
I used to be planning on switching my spouse over to the Citi Double Money anyway since her ThankYou 24 month clock has simply been reset. I can all the time use some extra 2% bandwidth in the home. Plus she was by no means going to make use of the ThankYou Most well-liked card. By Citibank being proactive I didn’t want to leap by the hoops to make that occur.
That is really a win win scenario. We get a card that we’re extra seemingly to make use of and Citi will get some extra coin of their pocket. That is nothing new and I might have known as at any time to carry out the product change. However, by Citibank doing it this fashion I save that 10 minutes or so calling in. And I don’t have to recollect to name, I can knock it out in a couple of minutes.
I want banks would enable product adjustments on-line with out the necessity of an invite code. Then we’d actually be getting someplace!
What do you assume? Sensible transfer by Citibank or not that huge of a deal?
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